Unfortunately so many sales leaders and organisations complicate the sales process. They create complex sales strategy documents, onerous internal processes that make it difficult to get buy in and sign off, not to mention inventing complicated customer engagement strategies that very often leave a bad taste in the customer’s mouth. The sales leaders, teams and organisations that are the most successful, are the ones who focus on the fundamentals and keeping it simple. That is the topic of today’s episode.
Sales Need Not Be Complicated