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Business owners, organisations, sales leaders, and sales people all share one common challenge – finding effective ways to gain access to their ideal future customer and then determining how to provide tangible value, so that the customer raises their hand and a business relationship can be formed. Many organisations adopt the hope and pray strategy, where they use multiple marketing channels to spread the word, hoping that some of the ‘mud’ sticks. One of the most effective channels to leverage is LinkedIn, but, unfortunately, many do not use it to its fullest potential. In today’s episode, I have the privilege of speaking with Amy Smith, Founder of Aligned Tribe. Amy has been able to leverage the power of LinkedIn over both a corporate career, and now as a business owner and entrepreneur, and in this episode, she unpacks a number of key insights that can help sales leaders and their teams take full advantage of LinkedIn to drive exceptional sales performance.
To connect with Amy, and to learn more about what she does, including grabbing a copy of her LinkedIn Blueprint, please go to:
LinkedIn – https://www.linkedin.com/in/amylsmithcoach/
Website – https://amylsmith.com/blueprint/
