Podcast: Play in new window | Download (Duration: 59:15 — 42.2MB)
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In this episode I engage in a riveting conversation with renowned business strategist and author Mitch Russo. The discussion delves into Mitch’s extensive background in building and scaling businesses, his innovative approaches to sales team management, and his pioneering work at Business Breakthroughs International with Tony Robbins and Chet Holmes. Mitch unpacks the concept of hiring salespeople based on personality rather than experience and shares his insights on the evolving landscape of sales strategies in the age of AI.
We explore how Mitch transformed business operations using AI, enhanced customer interactions, and leveraged technology to stay ahead of the curve. The episode highlights essential sales techniques, including the significance of self-esteem in sales professionals, the art of rapport building, and how businesses can optimise sales processes for higher efficiency and profitability. Mitch discusses advanced personalisation in customer journeys, offering insights into achieving sustainable business growth through strategic innovation and adaptation.
To connect with Mitch and to learn more about what he does, including checking out his personal AI page, go to:
LinkedIn – https://www.linkedin.com/in/mitchrusso/
Website – https://mitchrusso.com/
Personal AI Page – https://www.delphi.ai/mitchrusso
