Podcast: Play in new window | Download (Duration: 13:24 — 11.4MB)
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It never ceases to amaze me at the number of salespeople, sales leaders and organisations who constantly search for the ‘answer’, the best strategy to implement or the latest and greatest methodology, thinking that will be the difference that makes all the difference. Too many suffer from ‘Shiny Thing Syndrome’ and wonder why they are not achieving the results they believe they should.
