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      • Mastering Disruptive Leadership with Ted Santos

        June 5, 2025

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        May 21, 2025

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My Blog

  • Home
  • Podcast
    • Subscribe to Podcast
      • Mastering Disruptive Leadership with Ted Santos

        June 5, 2025

        Mastering Sales Incentives – Driving Motivation & Productivity with Bernie Kassar

        June 4, 2025

        Transforming Adversity into Leadership with Bernadette McClelland

        June 1, 2025

        From Top Seller to Effective Sales Leader with Walter Crosby

        May 29, 2025

        Unlocking Cold Email Success with Justin Chi

        May 21, 2025

  • Coaching & Mentoring
  • Workshops
    • Facilitation
  • About Darren
  • Contact Darren
  • Calendar
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    Take The Leadership Leap

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    The Power Of Servant Leadership

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    It's Time To Take Responsibility

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    Your Invisibility Cloak Does Not Make You Powerful

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    People Do What People See

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    Podcast

    Leveraging Geofencing Technology to Drive Exceptional Results with Barbara Wardell & Ernesto Cullari

    posted by Darren Mitchell January 16, 2025 0 comments
    https://media.blubrry.com/exceptionalsalesleader/content.blubrry.com/exceptionalsalesleader/Jan_16_2025-Episode_741.mp3

    Podcast: Play in new window | Download (Duration: 59:23 — 45.8MB)

    Subscribe: Google Podcasts | Spotify | Pandora | iHeartRadio | TuneIn | Deezer | RSS | https://darrenmitchell.com.au/feed/podcast/

    Businesses the world over are constantly searching for more innovative ways to capture the attention of their ideal customer, and often this requires a large financial investment, making it more prohibitive for smaller businesses. Geofencing Technology can start to change that and make it more cost effective for smaller businesses to identify and then communicate with their ideal customers. In today’s episode, I’m joined by Barbara Wardell & Ernesto Cullari, Co-Founders at Cullari Wardell, an organisation that specialises in geofencing advertising that enables businesses to reach highly targeted customers. It is a fascinating conversation, and one that opened my eyes to the potential we have through appropriately leveraging technology to drive better customer awareness and engagement.

    To learn more about geofencing technology and specifically what Cullari Wardell do, please go to:

    Website – https://cullarimedia.com/welcome-to-cullari-media

    Leveraging Geofencing Technology to Drive Exceptional Results with Barbara Wardell & Ernesto Cullari was last modified: January 16th, 2025 by Darren Mitchell
  • Podcast

    From Head Teacher to Sales Pro with Michael Carr

    January 15, 2025

    In working with sales leaders and their teams, I’m always intrigued as to how people find their way into a selling career. Rarely do people share with me that sales…

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    The Art of Conscious Leadership with Diane Taylor

    January 14, 2025

    Working in a corporate environment, many ambitious individual contributors and leaders are constantly looking for their next promotion, with many of them thinking that an additional certification, or even an…

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    Sales Unplugged with Michael Walford-Grant

    January 9, 2025

    Many people who find themselves in sales, unfortunately don’t always receive the quality and depth of training that can be the foundation to a sustainably successful career. They are often…

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    Win The Relationship, Not The Deal – Casey Jacox

    January 7, 2025

    When it comes to selling, especially in the highly competitive B2B space, many organisations say they focus on customer relationships, ‘putting the customer at the centre of everything they do‘,…

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    Sustainable Demand Creation Strategies with Rai Cornell

    December 20, 2024

    When it comes to marketing a business or a service, many turn to paid ads as the ‘quick fire’ way to create demand in order to convert business. Whilst this…

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    Becoming Uncopyable with Steve Miller

    December 15, 2024

    A key element of sales, both at an organisational level, as well as at a personal level, is to search for differentiation from the competition. What is unique about you,…

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    Unleashing Sales Success with Joe Crisara

    December 11, 2024

    I firmly believe that sales is the ultimate form of service, and when there is a clearly defined problem that a customer has, it would be negligent not to provide…

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    The Power of Your Network with Virginia Muzquiz

    December 10, 2024

    Whether you are in sales, sales leadership, or running a business, you will understand the power of creating strong & effective networks. In fact, some may even suggest that in…

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    Building Valuable Businesses That Impact with Justin Goodbread

    December 10, 2024

    Whether you are a business owner or hold a leadership or influencing position within an organisation, the key objective for the business is to create value that can have a…

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