In the highly competitive world of b2b sales, many organisations are constantly searching for the unique value differentiator that will elevate them against their competition, and lead to exceptional results.…
Contrary to what many may believe, the key to exceptional selling is not solely the ability to close the deal, even though closing is a required competency. It is the…
Businesses the world over are constantly searching for more innovative ways to capture the attention of their ideal customer, and often this requires a large financial investment, making it more…
In working with sales leaders and their teams, I’m always intrigued as to how people find their way into a selling career. Rarely do people share with me that sales…
Working in a corporate environment, many ambitious individual contributors and leaders are constantly looking for their next promotion, with many of them thinking that an additional certification, or even an…
Many people who find themselves in sales, unfortunately don’t always receive the quality and depth of training that can be the foundation to a sustainably successful career. They are often…
When it comes to selling, especially in the highly competitive B2B space, many organisations say they focus on customer relationships, ‘putting the customer at the centre of everything they do‘,…
When it comes to marketing a business or a service, many turn to paid ads as the ‘quick fire’ way to create demand in order to convert business. Whilst this…
A key element of sales, both at an organisational level, as well as at a personal level, is to search for differentiation from the competition. What is unique about you,…
I firmly believe that sales is the ultimate form of service, and when there is a clearly defined problem that a customer has, it would be negligent not to provide…