Podcast: Play in new window | Download (Duration: 20:17 — 16.8MB)
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Despite our best efforts, there will be times when we are unable to close certain deals with customers. And it doesn’t necessarily have anything to do with the quality of our product or service, or the quality of our proposal. Often, there are forces at play that we can be oblivious to. In this episode I cover 4 factors that we need to tap into to stack the odds back in our favour.
